Twinkle & Twirl

Dance Academy

Project Type - Branding

2025

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Twinkle & Twirl is a dance academy set up by best friends & longtime dancers, Natalie Gregory & Jenna Phillips. They wanted to share their passion with their local community by opening their dance academy to the younger generation to give all children & young adults the opportunity to train in dancing.

Natalie & Jenna wanted each child to feel important & like they have a safe space when visiting Twinkle & Twirl so they tasked me with creating individual ID cards for each child to use when entering the academy & this also helped with security for both children & staff. They also wanted me to create a series of iron-on patches for the children which they can use to decorate their kit or kit bag. 

They wanted their branding to show classic symbols associated with dance in order for people to clearly understand exactly what they are about. 

By combining all of these design elements, we created the perfect academy which brings community spirit & happiness in one space.